The Attributes

The Attributes by Rich Diviney is a powerful personal development and leadership book that reveals the hidden traits behind elite performance and lasting success. Drawing on more than two decades of Navy SEAL experience, Diviney identifies 25 core attributes—including adaptability, resilience, empathy, and cunning—that determine how individuals perform under pressure, lead others, and thrive in both personal and professional life.

Blending performance psychology, military strategy, leadership insights, and real-world stories, this inspiring hardcover guide offers a practical framework for unlocking human potential. Through gripping SEAL training experiences and actionable tools, The Attributes shows that success is not just about skills—but about the inner qualities that shape decision-making, mindset, and character.

This beautifully bound hardcover edition features a striking red cover with bold white lettering, making it both motivational and visually impressive—ideal for your bookshelf or coffee table. Whether you are a leader, entrepreneur, manager, or someone focused on self-growth, this book will empower you to perform at your best in life and work.

Book Details:

• Genre: Personal Development, Self-Help, Leadership & Management, Performance Psychology, Military Strategy, Biography

• Pages: 290

• Format: Hardcover

• Dimensions: Approximately 15 × 21.5 × 2.5 cm (6 × 9 inches)

• Weight: 632 g

Perfect for readers who enjoy books by Simon Sinek, Charles Duhigg, and Daniel Coyle, The Attributes is an essential guide for anyone striving for excellence, resilience, and high performance in today’s demanding world.